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Webinar: CPG 3.0 – Rutas de valor ante adversidades económicas

Webinar: CPG 3.0 – Rutas de valor ante adversidades económicas

De la mano de 4 expertos en la industria de Consumo Masivo, el webinar "CPG 3.0 - Rutas de valor ante adversidades económicas" presenta las rutas oportunas y convenientes para la generación de valor a través de la toma de decisiones relacionadas a los temas de precios...

Wise Athena at Expo West 2022

Wise Athena at Expo West 2022

Meet with Wise Athena at Expo West 2022 | March 8-12 Expo West 2022 is right around the corner, and this year nearly 3,000 brands are gathering in Anaheim, CA to showcase their products and make industry connections.  Wise Athena helps emerging and innovative...

When Should You Raise Your Prices?

When Should You Raise Your Prices?

Over the past two years, consumer goods manufacturers have struggled with pricing, particularly within the fast-moving consumer goods industry. Typically, these products are sold quickly and at a relatively low price. As such, CPG companies have found it challenging...

Adjusting Your RGM Lens as Inflationary Pressures Build Up

Adjusting Your RGM Lens as Inflationary Pressures Build Up

We will like to start off by thanking our Speakers Michael Kantor CEO and Founder of the Promotion Optimization Institute, Adriana Aguilar from Grupo AlEn, Alfonso Vázquez CEO and Founder from Wise Athena, Octavio Hinojosa VP, and Co-Founder...

Build an Even Stronger RGM Team through AI/ML

Build an Even Stronger RGM Team through AI/ML

Building a robust Revenue Growth Management (RGM) department is essential to success in the CPG industry. RGM teams, especially those supported by artificial intelligence and machine learning technologies and tools, can provide every department in their company—from...

Best Practices to Mitigate the Impact of Price Increases

Best Practices to Mitigate the Impact of Price Increases

You knew the CPG world was competitive and fast-paced. You knew it would take a sharp understanding of customers to defend your market share and increase margins. But knowing and performing in the CPG world are very different things. And just when you thought you got...

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