Plan, Simulate, and Improve the efficiency of price strategies, in just one place.
Streamline your promotions with a tool that makes your decisions faster and easier.
Find multiple processes and departments in one place.
General Management
Revenue Growth Management
Sales
Production
Marketing
Finance
Benefits by Department
Our solution optimizes your pricing and promotion strategies in one click
General Management
- Visualization of future impact from price decisions
- High certainty management model
- Challenge and accountability
Revenue Growth Management
- Comprehensive vision of the business
- Construction of multiple scenarios
- Less process time, more analysis time
- Best practice registry
Sales
- Inputs Sales & Operations
- Optimization of the fill rate
- Optimization of promotions
- Negotiation of commercial conditions
- Presentations to buyers
- Prices by retailers and/or regions
- Profitability of retailers
- In & Outs with predictive demand
Production
- Prediction of demand by geographic area/plant
- Production planning optimization
- Planning production adjustments for promotions
Marketing
- Pricing architecture
- Elasticities of products/brands/categories
- Price ranges
- Brand and category profitability
- Increase in Point of Sale
Finance
- Prices
- Profit margin
- Purchase optimization
- Commercial investment upgrade
Logistics
- Prediction of demand with high certainty (+ 85%)
- Geographic breakdown of demand prediction
- Efficiency of deliveries
- Inventory development in CEDIS
Features of our solution
You can have a high definition predictive elasticity with our software pricing and promotion solution. Implement consumer intelligence to optimizes your promotions, pricing and profitability with predictive analytics.
Harmonized Database
High Definition Predictive Elasticity
Demand Forectast Sell-Out / Sell-In
Regional Prices
Price Ranges
Correct Discount
Promotional Budget Optimization
Seasonal Items
TPRs
Pass-through
Price Competition
KPIs Ex-ante & Post-Mortem
Price Optimization
A model that is continuously learning during every promotional cycle.
As data distributions can be expected to drift over time, deploying a model is a continuous process, not a one-time exercise.
Scale your operations instantly
With our software solution that optimizes your pricing strategies by Wise Athena.